Do you know that the mobile VAS market is projected to grow to a value of more than $700 Billion worldwide by 2020 and the Asia-Pacific region will be at the center of it. (source: www.strategyr.com)
Value added services have seen massive growth in markets that are already dominated by pre-paid users including India, Indonesia, Philippines and Thailand to name a few.
Let's take a look at some of the factors which have contributed to the growth of the Mobile VAS sector.
Finding really good Kids Apps is hard. In Appland Kids Subscription Club we have collected the 100 best kid’s apps in the world and now we have made it even easier to find the Best Kids Apps with new top lists inside the Kids Subscription Club.
We are very excited to announce that Appland are expanding the number of available apps in the Games and Apps Subscription Clubs.
Markus Viikki, Chief Content Officer explains "Thanks to a growing footprint, increasing revenues and partnerships with global app developers and content providers we are able to increase the amount of titles. I am very excited to add new titles in all our clubs that have been Ranked Top 1 in 50-100 countries per App Annie statistics.”
The Latest Update for the Appland Platform is now available, including New Features and Improvements. We have updated our Kids Club Lists, Games Club Lists as well as the White Label Sign Up Page.
"We've been working several months with the new White label sign up page and are very proud to provide it to you. There is a lot of underlaying technology that is going on behind the scenes to help improve the targeting to your customers. We are using a sophisticated A/B testing tool, heatmaps, video recordings and of course power it all up through our Google Analytics tool". , says Tobias Ekblom, Project Manager.
We are thrilled to announce that the certified education and entertainment app"Kidjo TV Kids Have Fun & Learn” for children are now available in Appland’s Subscription Clubs.
Team17 is one of those companies which is identified with one of their game series. In their case, it is Worms™. Team17 is one of the longest surviving independent developers in the world. In their 26 years of long reign, they have created over 70 games for different platforms generating sales of over 65 million units.