APP STORE INSPIRATION
News, best practices, inspiration and product releases from Appland
At Appland many team members are parents. We discovered first-hand the frustration to find ethical Kids Apps that are good for children and that does not try to trick you. As passionate parents, we want to give our kids the best possibilities in life.
We believe that app discovery is a key feature in our solution to keep churn low. We want to help users discover games and apps they love ❤ and this time we want to make discovery fast.
The key to a great App Store service with low churn is to help users discover games and apps they love ❤. One and a half year ago we launched a value added services solution with the best Games, Apps and Kids Apps. We wanted to provide consumers an easy way to start using apps without feeling tricked, without in-app purchases and the pain of advertisement.
Finding really good Kids Apps is hard. In Appland Kids Subscription Club we have collected the 100 best kid’s apps in the world and now we have made it even easier to find the Best Kids Apps with new top lists inside the Kids Subscription Club.
We are very excited to announce that Appland are expanding the number of available apps in the Games and Apps Subscription Clubs.
Markus Viikki, Chief Content Officer explains "Thanks to a growing footprint, increasing revenues and partnerships with global app developers and content providers we are able to increase the amount of titles. I am very excited to add new titles in all our clubs that have been Ranked Top 1 in 50-100 countries per App Annie statistics.”
The Latest Update for the Appland Platform is now available, including New Features and Improvements. We have updated our Kids Club Lists, Games Club Lists as well as the White Label Sign Up Page.
"We've been working several months with the new White label sign up page and are very proud to provide it to you. There is a lot of underlaying technology that is going on behind the scenes to help improve the targeting to your customers. We are using a sophisticated A/B testing tool, heatmaps, video recordings and of course power it all up through our Google Analytics tool". , says Tobias Ekblom, Project Manager.
